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Bell City Transport Systems Inc. Achieving Cost Savings Through Employee Productivity Providing drivers with the training, equipment and motivation they need to practice fuel-efficient driving is paying off in a big way for Bell City Transport Systems Inc. By focusing on proper vehicle spec'ing, safety, idling and speeding, the company estimates it is saving up to $100,000 a year in fuel costs. About the company During the winter months, Bell City Transport hauls automobile parts, cardboard cartons, furniture and other merchandise to Florida in the United States and returns with vegetables and other produce, which is distributed to grocery stores in Ontario. In the summer, the fleet works mostly in Ontario. Today Bell City Transport operates 15 tractors and 21 trailers. Most of the trailers are refrigerated vans, with both 48- and 53-foot units. However, the company also operates six dry-freight trailers that run exclusively within an 800-kilometre radius of Brantford. Vehicle maintenance is contracted to a service garage located beside the company's terminal in Brantford. An integrated strategy "For our type of operation, excessive fuel consumption is one of the things we have to watch very carefully, and it is usually due to a mechanical problem or speeding," notes Bell City President Ron Eadie. "It's that simple. Our major cost-control objectives were to stop the trucks from idling excessively and to slow the trucks down." Safety is another crucial element of Bell City's integrated approach. Several years ago, Bell City enlisted the help of the Transportation Health and Safety Association of Ontario to design a safe-driving and first-aid training program for new drivers. But the emphasis on safety does not end there. All safety violations are reviewed with drivers. And a clean traffic violation and safety record is one of the merit factors in Bell City Transport's weekly driver bonus program. At the annual company dinner in December, drivers with no preventable accidents are awarded a plaque. In 2000, every driver in the fleet received the award. Equipment specifications Bell City Transport continues to explore innovations such as satellite tracking and the use of on-board computers to enable two-way communication. However, given the relatively small fleet, its emphasis on point-to-point direct-hauling and its quite regular routes, the company has decided that it does not need such monitoring technology now. Controlling idling and speeding "It worked like a charm," reports Mr. Eadie. "The drivers love it because it's quiet for sleeping." Electronic engines in the company's trucks are programmed to automatically shut off after two minutes of idling. Mr. Eadie estimates that the auxiliary heaters, which have required only minor maintenance work consistent with other types of equipment, save about four litres of fuel for every hour of use. They also pay for themselves in two years by reducing fuel consumption and engine wear from excessive idling. Bell City has also programmed its engines to provide speeds of up to 105 kilometres per hour, both on the pedal and when running on cruise control. At this setting, the trucks are expected to achieve 37-40 litres per 100 kilometres (7.0-7.6 miles per gallon). This contrasts with an average of 48 litres per 100 kilometres (5.9 miles per gallon) obtained at an average speed of 112 kilometres per hour. Driver incentives The emphasis is clearly on fuel economy, which accounts for 40 percent of the points available to each driver. Drivers receive points for achieving the corporate target of 40 litres per 100 kilometres, with additional points earned for bettering this target. Points are awarded every week based on the fuel sheets and logs filled out by drivers. The success of this driver incentive program was evident in the first year alone, when the company saved $30,000 on fuel. Half of this was later paid out in driver bonuses. At its annual dinner, Bell City Transport recognizes the company's top driver by awarding a one-week trip for two to a sunny southern destination, such as the Bahamas or Mexico. Bell City Transport considers the company's drivers to be its sales representatives and believes that motivated, courteous drivers reflect positively on the company's business. "We know that when we give something to our drivers, we are not taking it away from the company, but in fact giving it to ourselves," says Mr. Eadie. The results speak for themselves How has this affected the company's bottom line? Thanks to its commitment to safety and fuel efficiency – a commitment that is shared by a content, motivated crew of drivers – Bell City Transport is saving between $70,000 and $100,000 per year in fuel costs. Source : Office of Energy Efficiency - Natural Resources Canada |
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